About Vruza AI

We're building Pakistan's first cross-merchant customer reputation system to combat COD fraud.

Cash on Delivery dominates Pakistan's e-commerce landscape, but it comes at a steep cost. Merchants face rejection rates of 8-15%, eating into margins and stalling growth. Vruza AI solves this by building a shared reputation layer across merchants — so a customer's track record follows them everywhere, reducing fraud for the entire ecosystem.

80-95%

COD rate in Pakistan

of all e-commerce transactions

8-15%

Rejection rate

average COD order rejections

50-70%

Fraud reduction

our target with cross-merchant data

Built for Pakistan

Cross-Merchant Intelligence

By pooling anonymized behavioral data across merchants, we create a reputation system that no single store could build alone. More merchants mean better fraud detection for everyone.

Mobile-First Design

Most Pakistani merchants manage their businesses from a smartphone. Every feature is built to work seamlessly on mobile, with fast load times optimized for 3G/4G networks.

Privacy-First Architecture

Phone numbers and addresses are SHA-256 hashed and never stored in plaintext. We comply with the Pakistan Data Protection Act and give customers clear dispute mechanisms.